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News Entry# 556495
Jun 17 (19:13) Chennai Metro Awards Advertising Rights to Mudra Ventures for Increased Revenue
Entry# 6098222   
  Past Edits
This is a new feature showing past edits to this News Post.
To boost non-fare revenue, Chennai Metro Rail awards tender for advertising at stations

Mudra Ventures has been awarded the advertising rights for piers and portals across Chennai Metro alignments. This is a move by CMRL to boost non-fare revenue generation and sustainability. The contract covers stretches from Meenambakkam Metro to Alandur Metro, Alandur to Little Mount Metro, and Ekkattuthangal to CMBT Metro Station. This...
more...
is one of the major alternate revenue streams for CMRL, alongside other advertising, retail, and office space portfolios. CMRL will also be issuing a tender for advertising rights on piers and portals for the New Washermenpet to WIMCO Nagar Depot Metro station alignment.

Chennai Metro Rail Limited (CMRL) ne apna non-fare revenue aur sustainability badhaane ke liye, Mudra Ventures ko apne Metro alignments ke piers aur portals pe advertising rights de diye hain. Ye contract Meenambakkam Metro se Alandur Metro, Alandur se Little Mount Metro aur Ekkattuthangal se CMBT Metro Station tak ke different...
more...
stretches pe apply hoga. CMRL ke press note ke hisaab se, ye CMRL ke liye advertising, retail aur office space portfolio ke alawa ek bada alternate revenue source hoga. CMRL jaldi hi New Washermenpet se WIMCO Nagar Depot Metro station alignment ke piers aur portals pe advertising rights ke liye tender bhi nikalega.
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